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Aerin Beauty

AERIN Beauty is a refined luxury lifestyle brand reflecting the effortless style of its founder, Aerin Lauder. A curated collection of fragrances and beauty products inspired by her enduring love of flowers and artisanal discoveries from around the world, the brand is a celebration of craftsmanship, femininity, and living elegantly.

Aerin Beauty

AERIN Beauty is a refined luxury lifestyle brand reflecting the effortless style of its founder, Aerin Lauder. A curated collection of fragrances and beauty products inspired by her enduring love of flowers and artisanal discoveries from around the world, the brand is a celebration of craftsmanship, femininity, and living elegantly.

OVERVIEW

AERIN Beauty challenged Plural to strengthen their marketing strategy by launching and managing their Instagram channel. Beginning with strategy, we created content while managing the channel and community to build brand affinity and awareness.

SERVICES

Strategy
Reporting
Content Planning
Campaign Creative
Content production
Community Management

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RESULTS

100K

Total Engagements
Throughout Partnership

16K

Grow Social Audience Over

6%

Maintained a High Average
Engagement Rate per Impression

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