MARC JACOBS

Marc Jacobs and Robert Duffy founded Marc Jacobs International in 1984, based on two basic concepts: a passion for fashion and a commitment to quality. The brand became a driving force in the industry, striking the perfect balance between history and innovation while displaying Jacobs' creative originality.

Marc Jacobs Hero Image

Marc Jacobs

Marc Jacobs and Robert Duffy founded Marc Jacobs International in 1984, based on two basic concepts: a passion for fashion and a commitment to quality. The brand became a driving force in the industry, striking the perfect balance between history and innovation while displaying Jacobs' creative originality.

Marc Jacobs

Marc Jacobs and Robert Duffy founded Marc Jacobs Intl in 1984, based on two basic concepts: a passion of fashion and a commitment to quality. The brand became a driving force in the industry, striking the perfect mix between history and innovation while displaying Jacobs' enthusiastic originality.

OVERVIEW

While at Marc Jacobs, Daniel Plenge led his team to launch the brand’s e-commerce and social platforms from the ground up as well as compose and execute the brand’s email marketing strategy.

More recently, the brand challenged Plural to produce video and photo content to support key product promotions.

SERVICES

Strategy
Reporting
Content Planning
Content Production
Campaign Creative
Community Management
Runway Show Live Streaming

Models are walking the runway for Marc Jacobs. Image from Plural, NYC - Social Media Marketing & Content.

RESULTS

Grew Followers Across
8 social Channels

12M

Maintained social
Engagement Rate

1.5%

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