Deseret Wellness was a brand dedicated to improving patients’ quality of life through education and alternative therapies in a safe and compliant environment. Deseret Wellness was acquired by Curaleaf in 2023 along with Pure Utah, a sister brand, for $20M.
Deseret Wellness was a brand dedicated to improving patients’ quality of life through education and alternative therapies in a safe and compliant environment. Deseret Wellness was acquired by Curaleaf in 2023 along with Pure Utah, a sister brand, for $20M.
Deseret Wellness is a brand dedicated to improving patients’ quality of life through education and alternative therapies in a safe and compliant environment.
Plural was tasked with creating a welcoming social atmosphere for patients and fostering authenticity through custom content. We established a social media presence centered on patient communication and community building. Additionally, our efforts contributed to DW's success in their acquisition by Curaleaf.
Strategy
Reporting
Content Planning
Campaign Creative
Content Production
Community Management
